Bras Designed for You

Say goodbye to itchy & scratchy bras. Say hello to the most outrageously comfy bras designed for teens & tweens. Sizes 8 to 24 + AA - C Cups.

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"The bra is also reversible, so it’s a two-in-one for the win."

Minimal Seams & Tag-Free

Ultra-Soft & Reversible

Lightweight & Breathable

Moisture-wicking Fabric

The Softest First Bras Made for You

Our ultra-soft and reversible first bras designed for a seamless, itch-free start to your bra journey.

60-Day FREE Returns & Exchanges

"Made it seem more of a gift than just a bra purchase."

Your first bra shipment is beautifully packaged and includes special surprises just for you.

"My daughter felt incredibly special when she received her package. Thank you for providing a perfect "first bra" experience for my daughter!

— Julie H.

60-Day FREE Returns & Exchanges

Meet Chloe, Your New Comfy Underwear

Super soft. Breathable. Itch-Free. Introducing the Chloe Seamless Modal Bikini Brief. Available in 5 amazon colors.

100% Seamless & Tag-Free
Moisture-Wicking Fabric
Breathable for All-day Freshness

Bras for More Support

Shop Soft Cup Bras

For Sports, Dance, Play, and More

Shop Sports & Active bras

Comfortable Camis for Everyday Wear

Shop Camisoles

Purpose-Driven Apparel for Girls

Our mission at Bleuet is creating clothing that's not just comfortable but also meaningful.

That’s why we are dedicated to making apparel that feels great, while upholding values of responsible manufacturing and nurturing young entrepreneurial spirits.

Join us on this journey of positive change, where every item we create is made with love, care, and a deep sense of purpose.

— Liz

Mom, CEO & Founder

Discover Our Purpose

Designed with Love by a Mom

For Tweens, Teens, & Beyond


Shaping the Future with Young Entrepreneurs

Through our Bleuet Girl program, we partner with young, mission-driven entrepreneurs to support their journey to make a real social impact.

Get 20% Off Your Bleuet Order

Colorful illustration of our Everyday Heroes that we offer a 20% discount. Everyday Heroes include teachers, medical professional, first responders and military.
20% Discount for Our Everyday Heroes

As an expression of gratitude to our medical professionals, teachers, first responders and more, we are offering a 20% discount code!

Get 20% Hero discount
Colorful illustration of our ultra-soft, light weight, & moisture-wicking, our first bras, teen bras and apparel fits seamlessly under a girls favorite shirt, dress or tank.
Returns for Good

Don't worry if your Bleuet is not the perfect fit. We donate our gently worn returns to Hailey's Haven to give more girls comfort and confidence.