Bleuet CEO & Co-Founder Elizabeth Rietz sitting in her office designing Bleuet girls first bras and teen bras Bluet CEO & Co-Founder Elizabeth Rietz sitting in her office designing Bleuet girls first bras and teen bras

"You deserve more"

Meet Liz. CEO / Founder / Mom
Purpose Driven Apparel

We believe you deserve better options when it comes to bras and apparel for your growing bodies. You don't need lingerie, you need Bleuet.

Through our Bleuet Girl program, we partner with young mission driven entrepreneurs and supporting causes that give everyone more - more opportunities, more voice, more say, etc.

Meet Khloe, Hailey, Rachael, Eva, Nylah, Reilly Cate & Inaya

98% of the global apparel industry is women, and they do not earn enough to meet their basic needs. This is unacceptable, and we demand better wages and working conditions for them.

SUSTAINABLE DESIGN
Minimizing our Impact

Our goal is to minimize our environment impact by designing our Bleuet apparel with sustainable and organic fabrics. 

We started with Scrunchies for Good utilizing scrap fabric from our Bleum bras.  Our newest Aster & Iris bras represent the next step in our journey to minimize our impact.  We are just getting started. 

Shop Aster & Iris BRAs
INVESTING IN YOU
BLEUET GIRLS

The goal with Bleuet Girl is to empower and support young mission driven entrepreneurs by supporting their passion, vision, mission and business. We are especially excited to support ideas, entrepreneurs and founders whose ideas combine a mission with business through social entrepreneurship.  

DESIGNED FOR ALL
Our Sizing & Design

We believe that your body is unique. We believe that their apparel should give you both comfort & confidence. We strive to offer sizes for everyone. 

Our sizing ranges from 8 - 22 and offers support for AA - C cups. We are alway working to continue to offer more size and styles for all. 

Illustration of three girls representing how we We believe that girls bodies are unique. We believe that their apparel should give them both comfort & confidence. We strive to offer sizes for all girls.   Our sizing ranges from 8 - 22
OUR APPROACH
Responsible Manufacturing

We are investing in working with the best factories in the United States and around the world.  We strive to ensure that our manufacturing partners offer a fair and sustainable wages, reasonable hours and a safe working environments.

Our co-founder Bill Rietz with our responsible manufacturing partner.   We strive to ensure that our manufacturing partners offer a fair and sustainable wages, reasonable hours and a safe working environments.
Blue and white illustration showcasing our Returns for Good program allowing customers to return their gently worn returns to Hailey's Haven.
Illustration of our Bleuet hangtag with 'free' highlighted to showcase our free returns and exchanges.
FREE RETURNS. NO QUESTIONS ASKED.
Returns For Good

We know you might order the wrong size, discover she loves lilac, or it's just too soft? Don't worry,  your lightly worn returns are not headed to a landfill.

It's inspected and sent to Hailey's Haven to give a foster teen in need comfort and confidence.