Creating resources to support all parents in raising strong, confident and kind girls.

It's More Than Just a Bra

Give this moment the significance it deserves. Give her comfort & confidence.
Experience Bleuet
Bleuet strives to give confidence to all girls and support the families that love them by through apparel, education, and community
Make Her Feel Treasured

Each shipment is beautifully packaged and includes a card and extra gift for her.

Bleum bras first bras and everyday bras are designed to fit girls from age 7 to 15 and provides the coverage and support she needs.
It's in the Details

Responsibly manufactured & designed for her.  Ultra-soft, seamless, reversible & tag-free.

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Free returns and exchanges
Returns & Exchanges are Free.

We never send our apparel to a landfill. It is sent to a girl in need. 

It's a Moment
"Oh My Goodness!"

"My daughter was excited to get her Bleuet package! What a fantastic customer experience to start with lovely tissue paper and a personal note. The fun and unexpected extras of the hair ties and pin made it even more special."

- Renate, Indiana

Every order includes a gift designed for tweens and girls to give them confidence
Give her the gift of Bleuet. Each Bleuet bra and apparel order includes a special gift for her
Created by a Mom. Designed for Her.
Our Designs

We believe that girls bodies are unique. We believe that their apparel should give them both comfort & confidence. It's Bleuet, not lingerie.

Our bras, camisoles and Bleumers are all designed for her active life. Ultra-soft, breathable, lightweight and itch-free. 

Give Her Comfort & Confidence
"Fun confidence through it all!"

She’s kind of obsessed with all things puberty right now.  So, her Bleuet is really giving her a fun confidence through it all! We will for sure be buying more!!!!

"Confidence Building Experience"

She loves the little pin y'all sent along, too. Thank you for making our first bra a fun and confidence-building experience!!

"Packaging was beautiful"

Sizing is perfect! My daughter loves the super soft Bleum bra. Packaging was beautiful as are the hang the pins for the their backpacks, too!! All in all, we are thrilled!

Investing in Her
Bleuet Girls

The goal with Bleuet Girl is to empower and support young female entrepreneurs like Hailey O'Donnell & Rachael Rosenberg by supporting their passion, vision, mission and business. We are especially excited to support ideas, entrepreneurs and female founders whose ideas combine a mission with business through social entrepreneurship.  

Meet Hailey & Rachael
FREE RETURNS. Free Exchanges.
Never to a Landfill. Always to a Girl in Need.

Don't worry,  your lightly worn returns & exchanges are not headed to a landfill.

It's washed, inspected and sent to Hailey's Haven to give a foster girl in need comfort and confidence. 

Free returns and exchanges
You Bleuet returns are donated to Hailey's Haven to give a foster girl in need comfort and confidence
Minimizing our Impact

Our goal is to minimize our environmental impact by designing our Bleuet apparel with sustainable and organic fabrics. 

We are not there today.  Scrunchies for Good begins our journey to minimize our impact and transition to more sustainable fabrics and designs in 2020.

Responsible Manufacturing

We are investing in working with the best factories in the United States and around the world.  We strive to ensure that our manufacturing partners offer a fair and sustainable wages, reasonable hours and a safe working environments.

We believe in a responsible approach to manufacturing by working with our partners to ensure that they offer fair wages, safe working environment and no child labor.
We are in this together! 
Raising Strong. Confident & Kind Girls

Fueled by the collective wisdom of parents and experts. 

We've created tools, journals, worksheets, and resources to help support you through the ups and downs of puberty.  We hope you find them useful.