This Bra Gives -- Bleum Bra in Pink for Breast Cancer Awareness

This Bra Gives -- Bleum Bra in Pink for Breast Cancer Awareness
This bra gives. 
This bra gives hope to women fighting breast cancer.
Today, we're excited to introduce our “This Bra Gives” Bleum Bra in light pink for Breast Cancer Awareness Month. With each purchase, Bleuet will donate 15% to the Susan G. Komen Breast Cancer Foundation Treatment Assistance Program, which removes financial barriers for women struggling to afford life-saving breast cancer treatment and medication.

A recent survey by the CancerCare Patient Access and Engagement Report of 3,000 cancer patients demonstrated the financial burden of those receiving treatment.

  • 38% of respondents postponed or did not fill a prescription
  • 31% cut their pills in half
  • 21% missed a utility bill
  • 17% missed a rent or mortgage payment

The Susan G. Komen Treatment Assistance Program provides financial assistance, education and support services to low-income, underinsured or uninsured women undergoing treatment for breast cancer across the country so they can complete the full course of treatment. To date, the program has helped nearly 30,000 patients since its inception in 2003.

So we're bringing all the pink power and raising money through 10/31 to give these women hope. You can also donate directly to our fundraising page here.


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