Our ultra-soft and reversible bras designed for a seamless, itch-free start to your bra journey.
Bras Designed for You
"This bra is a dreamy soft and breathable material without annoying clasps, tags, or sticky edges."
SHOP BRAS


"The bra is also reversible, so it’s a two-in-one for the win."
Our Bestsellers
Meet Chloe, Your New Comfy Underwear
Super soft. Breathable. Itch-Free. Introducing the Chloe Seamless Modal Bikini Brief. Available in 5 amazon colors.



Bras for More Support
Shop Soft Cup BrasFor Sports, Dance, Play, and More
Shop Sports & Active brasComfortable Camis for Everyday Wear
Shop CamisolesDesigned with Love by a Mom
For Tweens, Teens, & Beyond
Responsibly-Made
Shaping the Future with Young Entrepreneurs
Through our Bleuet Girl program, we partner with young, mission-driven entrepreneurs to support their journey to make a real social impact.
Get 20% Off Your Bleuet Order

As an expression of gratitude to our medical professionals, teachers, first responders and more, we are offering a 20% discount code!

Don't worry if your Bleuet is not the perfect fit. We donate our gently worn returns to Hailey's Haven to give more girls comfort and confidence.