It's not lingerie, it's Bleuet as a tween girl stares at an ill-fitting women's bra

She Needs Bleuet, Not Lingerie.

Is she too embarrassed to go bra shopping?
The Bleuet Difference
Gather a group of your friends with daughters or let us help you connect with others in your town or online
Designed for Her

Offering her comfort and confidence as she grows.

It's in the Details

Responsibly made. Ultra-soft, seamless, tag-free.

Bleuet Tribes are designed to be groups of parents that is a book club meets a dinner club meets a parenting seminar powered by the collective wisdom of parents, and experts.
Girls Helping Girls

We donate all your gently worn returns to girls in need.

Buying her first Bra
It might be time for her to wear a bra if….

You notice her “budding” (when the breast buds out from underneath the nipple. It looks like a knot under the nipple) and it’s evident that she needs extra coverage. 

She notices. She has become self-conscious of her growing breast buds poking through her shirt.

She has tenderness in her breast area. This happens as they start to grow. Her breast buds may be tender to the touch.

She feels too much jiggling and wiggling. She plays sports  and experiences discomfort from her breasts moving and/or nipple chafing.

Girls playing in a park. Our Bleum Bras are the perfect first bra and everyday bra designed for tweens and teens.
First Bra
Made for Her Active Life

Our Bleum bra is the perfect bra first bra. Age-appropriate and the softest bra she'll ever wear.

Reversible in a fun range of colors. It's 2 colors for one price! Designed with minimal seams and a dual layer for extra coverage.

Testimonials

She loved how soft they were and how the band was designed for comfort. She loves the little pin y'all sent along, too. Thank you for making our first bra a fun and confidence-building experience!!

Suzanne W.

She loves the fun colors and that it’s reversible. She also says how comfortable it is, and I love the coverage! Her Bleuet is really giving her a fun confidence through it all! We will for sure be buying more!

Sarah B.
BLEUM CAMISOLES
Not Ready for a bra?

Maybe she'd be more comfortable starting off with wearing a camisole (just like my oldest daughter)? Our super soft camisoles include a shelf bra inside so they are a perfect first step before she's ready for a bra.

Comfort + Confidence
Finding her perfect fit

We design our apparel to fit her active life combining age-appropriate design with dual layer of ultra-soft, breathable, moisture-wicking performance fabrics to give her the freedom to learn, play and create. 

FREE RETURNS. NO QUESTIONS ASKED.
Your Returns Give Back

We know you might order the wrong size, discover she loves lilac, or it's just too soft? Don't worry,  your lightly worn returns are not headed to a landfill.

They are inspected, washed and sent to Hailey's Haven to give a girl in need comfort and confidence. 

It's your Tribe. And it is free!
First Bras
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra
Bleum Bra

Bleum Bra

Regular price $22.00 Free returns. Free shipping for orders over $60.

Whether she is 8 or 13, she's growing and developing. She needs extra coverage and support under her shirts. Give her comfort + confidence. 

  • Double-lined for smooth coverage
  • Reversible: two colors in each bra!
  • Adjustable straps for the perfect fit
  • Minimal seams and tag free for comfort
  • Performance, moisture-wicking fabric
  • Ultra-soft and stretches to fit her growing body

Don't see her size? Check back soon. We believe that girls' bodies are unique and are striving to offer sizes for all girls. 

Size
Chest
7-8
25-26
10 
27-28
12
29-30
14
31-32
16
33-34

 

Place a tape measure around the largest part of her chest to obtain her bust measurement. We follow standard sizing for tops, so if your girl wears a size 10, she’ll wear a Bleuet size 10. Our fabrics offer a lot of stretch to fit a wide range of body sizes.  

Note the Bleum Racerback Bra has a built-in shelf constructed with a thicker underlying fabric for extra support & coverage, which will fit more snug to the body.

Our apparel should fit and inspire confidence while being super comfy. We happily accept returns or exchanges for (1) unwashed and unworn merchandise, (2) with all tags and hang tags in their original form and (3) the original invoice (4) received by us within 30 days from the date of purchase.  We aim to process returns with 72 hours of arriving at our warehouse. 

No Questions Asked! 

If you're not satisfied for any reason with your first purchase of Bleuet bras, camisoles, shirts, or bloomers (each an “Undergarment”), we’ll make it right by issuing a refund or allowing you to exchange the Undergarment.

Just Contact Us (orders@bleuetgirl.com) with your order number or receipt and tell us whether you'd like a refund for the Undergarment or an exchange for the perfect fit. 

- Only applies to your first worn Undergarment [of each type], per customer. 

- All requests must be made within 30 days of delivery (for online orders) or purchase (for in store orders).

- If you choose to replace the Undergarment, we will ship the item to you free of charge.

- For all other returns and exchanges, please see our standard return policy.

Orders through October 15, 2019 are eligible for No Questions Asked returns.  We will waive $3.50 return shipping charge and accept your Bleuet apparel return no questions asked. 

Any sale, buy one get one, or promotional items as well as gift cards are final and not eligible for return or exchange. 

Shipping: 
We aim to ship your Bleuet order within 48 hours of your completed purchase.  We ship via First Class USPS based on the shipping rate selected by the user. 

Customer Reviews

Based on 11 reviews Write a review
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Bleum Active Bras
Bleum Active Bras
Bleum Active Bras
Bleum Active Bras
Bleum Active Bras
Bleum Active Bras

Bleum Active Bras

Regular price $24.00 Free returns. Free shipping for orders over $60.

Bleuem Active bras are designed for her, the active girl.  Soft, moisture-wicking performance fabric fits seamlessly under your favorite shirt, jersey or tank.  

  • Provides extra support 

  • Minimal seams and tag free for comfort

  • Double-lined for smooth coverage

  • Moisture-wicking performance fabric

  • Adjustable straps

We believe that girls' bodies are unique and are striving to offer sizes for all girls. 

Size
Chest
7-8
25-26
10 
27-28
12
29-30
14
31-32
16
33-34

 

Place a tape measure around the largest part of her chest to obtain her bust measurement. We follow standard sizing for tops, so if your girl wears a size 10, she’ll wear a Bleuet size 10. Our fabrics offer a lot of stretch to fit a wide range of body sizes.  

Note the Bleum Racerback Bra has a built-in shelf constructed with a thicker underlying fabric for extra support & coverage, which will fit more snug to the body.

Our apparel should fit and inspire confidence while being super comfy. We happily accept returns or exchanges for (1) unwashed and unworn merchandise, (2) with all tags and hang tags in their original form and (3) the original invoice (4) received by us within 30 days from the date of purchase.  We aim to process returns with 72 hours of arriving at our warehouse. 

No Questions Asked! 

If you're not satisfied for any reason with your first purchase of Bleuet bras, camisoles, shirts, or bloomers (each an “Undergarment”), we’ll make it right by issuing a refund or allowing you to exchange the Undergarment.

Just Contact Us (orders@bleuetgirl.com) with your order number or receipt and tell us whether you'd like a refund for the Undergarment or an exchange for the perfect fit. 

- Only applies to your first worn Undergarment [of each type], per customer. 

- All requests must be made within 30 days of delivery (for online orders) or purchase (for in store orders).

- If you choose to replace the Undergarment, we will ship the item to you free of charge.

- For all other returns and exchanges, please see our standard return policy.

Orders through October 15, 2019 are eligible for No Questions Asked returns.  We will waive $3.50 return shipping charge and accept your Bleuet apparel return no questions asked. 

Any sale, buy one get one, or promotional items as well as gift cards are final and not eligible for return or exchange. 

Shipping: 
We aim to ship your Bleuet order within 48 hours of your completed purchase.  We ship via First Class USPS based on the shipping rate selected by the user. 

Customer Reviews

Based on 1 review Write a review
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Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra
Pink - Toffee Bleum Bra

Pink - Toffee Bleum Bra

Regular price $22.00 Free returns. Free shipping for orders over $60.

 

Whether she is 7 or 13, she's growing and developing. She needs extra coverage and support under her shirts. It's time for our Bleum Bra. 

  • Double-lined for smooth coverage
  • Reversible: two colors in each bra!
  • Adjustable straps for the perfect fit
  • Minimal seams and tag free for comfort
  • Performance, moisture-wicking fabric
  • Ultra-soft and stretches to fit her growing body

Don't see her size? Check back soon. We believe that girls' bodies are unique and are striving to offer sizes for all girls. 

Cart